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Start with a template that brings HubSpot and Klaviyo together. Build enterprise-grade automation in minutes.

Our most popular template

Add Klaviyo subscribers for new contacts in HubSpot
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HubSpot + Klaviyo
Add Klaviyo subscribers from new HubSpot form submissions
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HubSpot + Klaviyo
Add new HubSpot contacts to Klaviyo list automatically
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HubSpot + Klaviyo
Create or update HubSpot contacts from new Klaviyo events
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Klaviyo + HubSpot
Add new contacts in list from HubSpot to Klaviyo as subscribers
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HubSpot + Klaviyo
Create or update HubSpot contacts from new Klaviyo events
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Klaviyo + HubSpot

Add Klaviyo subscribers for new contacts in HubSpot

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HubSpot + Klaviyo

Add Klaviyo subscribers from new HubSpot form submissions

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HubSpot + Klaviyo

Add new HubSpot contacts to Klaviyo list automatically

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HubSpot + Klaviyo

Create or update HubSpot contacts from new Klaviyo events

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Klaviyo + HubSpot

Add new contacts in list from HubSpot to Klaviyo as subscribers

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HubSpot + Klaviyo

Create or update HubSpot contacts from new Klaviyo events

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Klaviyo + HubSpot

Unsubscribe profiles in Klaviyo when new contact property changes happen in HubSpot
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HubSpot + Klaviyo
Update Klaviyo profiles on lists when deal stages are updated in HubSpot
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HubSpot + Klaviyo

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Zapier makes it easy to integrate HubSpot with Klaviyo - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Company" from HubSpot.

Add your action

An action happens after the trigger—such as "Add Profile to List" in Klaviyo.

You’re connected!

Zapier seamlessly connects HubSpot and Klaviyo, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Note
- Additional properties to retrieve
Trigger
Polling
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- Object Type
  Required
- Properties to Retrieve
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Event Type
Trigger
Polling
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- Type
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Blog Url
  Required
- Article State
  Required
Trigger
Polling
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New Deal
Triggers when a new Deal is created.
Trigger
Instant
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- Property Name
  Required
- Properties to retrieve
  Required
Trigger
Polling
Try It
- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Object Type
  Required
- Property Name
  Required
- Additional Properties to Retrieve
Trigger
Polling
Try It
- Property Name
  Required
- Note
- Additional properties to retrieve
Trigger
Instant
Try It
- Note
- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Note
- List Name
  Required
- Contact
  Required
- Halt my task if contact is already a member of the list
Action
Write
Create Company
Creates a Company in HubSpot.
Action
Write
Create Associations
Creates associations between objects.
Action
Write
- Note
- Halt task if any associations error occurred
- Engagement Type
  Required
- Assigned To
Action
Write
- Note
- Social Media Channel
  Required
- Message Content
  Required
- When
- Save as draft
Action
Write
- Note
- Note
- Name
  Required
- Company
- Contact
Action
Write
Delete CRM Object
Deletes a CRM object from HubSpot
Action
Write
- Company ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Type of Custom Object
  Required
Action
Write
- Note
Action
Write
- Product ID
  Required
- Note
- Additional properties to retrieve
Action
Write
Create Line_item
Creates a Line_item in HubSpot.
Action
Write
- Note
- Contact Email Address
  Required
- Event ID
  Required
- Contact Value
Action
Write
Get CRM Object
Gets a CRM object from HubSpot by ID
Action
Write
- Note
- List Name
  Required
- Contact
  Required
- Halt my task if contact wasn't a member of the list
  Required
Action
Write
Create Ticket
Creates a Ticket in HubSpot.
Action
Write
Update Contact
Update a Contact in HubSpot.
Action
Write
Update Line_item
Update a Line_item in HubSpot.
Action
Write
Update Product
Update a Product in HubSpot.
Action
Write
- Type of Custom Object
  Required
Action
Write
- Folder
  Required
- Filename
  Required
- Access level
  Required
- File
  Required
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Note
- Name
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Name
  Required
Action
Search
Find Associations
Find associations between objects.
Action
Search
- Object Type
  Required
- Pipeline Id
  Required
- Stage Id
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Additional properties to retrieve
Action
Search or write
- Type of Custom Object
  Required
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Metric
Trigger
Polling
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- Channel
Trigger
Polling
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- Tag
  Required
- List
  Required
Action
Write
- List Name
  Required
Action
Write
- Metric
  Required
- Email Address
  Required
- Event_id
- Value
- Time
- Custom Event Properties
Action
Write
- Tag
  Required
- List
  Required
Action
Write
- Campaign ID
  Required
Action
Write
- List
- Email
- First_name
- Last_name
- Phone_number
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- SMS Subscription Type
Action
Write
- Email
- Phone_number
- SMS Subscription Type (only when SMS number is provided)
- Attributes_note
- Profiles_note
Action
Write
- Name
  Required
- Channel
  Required
- Status
Action
Search
- Name
  Required
Action
Search
- Name
  Required
Action
Search

- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Property Name
  Required
Trigger
Instant
Try It
Email Subscriptions Timeline
Triggers when new email timeline subscription added for the portal.
Trigger
Polling
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- Form
  Required
Trigger
Instant
Try It
- Contact List
  Required
- Note
- Additional properties to retrieve
Trigger
Instant
Try It
- Type of Custom Object
  Required
Trigger
Instant
Try It
- Channel
  Required
- Status
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Object Type
  Required
- Properties to Retrieve
Trigger
Polling
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- Property Name
  Required
Trigger
Polling
Try It
- Type of Custom Object
  Required
Trigger
Instant
Try It
- Note
- Contact Email
  Required
- Subscription Types
  Required
- Legal Basis Explanation
Action
Write
- Note
- Name
  Required
Action
Write
Create Contact
Creates a Contact in HubSpot.
Action
Write
Create CRM Object
Creates a CRM object in HubSpot
Action
Write
- Note
- List Name
  Required
- Object Type
  Required
- Processing Type
  Required
- Folder ID
Action
Write
- Type of Custom Object
  Required
Action
Write
Create Deal
Creates a Deal in HubSpot.
Action
Write
- Note
- Workflow Name
  Required
- Contact's Email
  Required
Action
Write
- Contact ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Deal ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Line_item ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Ticket ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Note
- Blog URL
  Required
- Blog Author
  Required
- Publish This Post?
  Required
- Blog Post URL
  Required
- Blog Post Title
  Required
- Blog Post Content
  Required
- Meta Description
  Required
- Featured image URL
Action
Write
Create Product
Creates a Product in HubSpot.
Action
Write
Remove Associations
Removes associations between objects.
Action
Write
- Note
- Form
  Required
- Note
- HubSpot usertoken
- IP address
- Page name
- Page URI
- Page ID
- SFDC campaign ID
- GoToWebinar key/ID
- Submission timestamp
- Skip validation
Action
Write
Update Company
Update a Company in HubSpot.
Action
Write
Update Deal
Update a Deal in HubSpot.
Action
Write
Update CRM Object
Updates a CRM object in HubSpot
Action
Write
Update Ticket
Update a Ticket in HubSpot.
Action
Write
- Note
- Email
  Required
Action
Write
- Note
- Note
- Contact Email
  Required
Action
Write
Find CRM Object
Finds CRM objects by searching with filters
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Type of Custom Object
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Owner email
  Required
- Search among deactivated owners
Action
Search
- Owner Id
  Required
- Search among deactivated owners
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Name
  Required
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Name
  Required
- Note
- Company
- Contact
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Audience Type
Trigger
Polling
Try It
- Profile ID
  Required
- List
  Required
Action
Write
- Tag
  Required
- Segment
  Required
Action
Write
- Email
- First_name
- Last_name
- Phone_number
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- Consent to subscribe to Channel
- SMS Subscription Type
Action
Write
- List
  Required
- Profile ID
  Required
Action
Write
- Tag
  Required
- Segment
  Required
Action
Write
- Profile Id
  Required
- Email
- First_name
- Last_name
- Phone_number
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- List
Action
Write
- Identifiers_note
- Profile ID
- Email
- Phone_number
- Consent_note
- Consent to subscribe to Channel
  Required
- SMS Subscription Type
- List
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Name
  Required
Action
Search
- Search_note
  Required
- Email
- Phone Number
- Secondary Search by Phone Number
- List
Action
Search
- Search_note
  Required
- Email
- Phone Number
- Secondary Search by Phone Number
- List
- First_name
- Last_name
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- SMS Subscription Type
Action
Search or write

For AI agents & developers

Use HubSpot and Klaviyo with AI agents and code

Beyond Zap workflows. Call HubSpot and Klaviyo actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose HubSpot and Klaviyo actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Update Contact Subscription Preferences
Add Profile to List

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger HubSpot and Klaviyo actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* hubspot / klaviyo action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Practical ways you can use HubSpot and Klaviyo

Add leads to email marketing lists.

When a new deal is created in HubSpot, Zapier automatically adds the lead's information to a designated Klaviyo list. This keeps email marketing outreach seamless and ensures every lead gets the right communication.

Business Owner

Try it

Sync new HubSpot contacts to Klaviyo.

When a new contact is added in HubSpot, Zapier automatically creates their profile in Klaviyo. This ensures your email list is always up-to-date without manual data entry, enhancing email campaign precision and driving engagement.

Marketing & Marketing Ops

Try it

Update Klaviyo profiles for deal changes.

When a deal is updated in HubSpot, Zapier updates the corresponding Klaviyo profile. This automation streamlines data accuracy, ensuring personalized follow-ups for each customer.

Sales Ops

Try it

Learn how to automate HubSpot on the Zapier blog

Learn how to automate Klaviyo on the Zapier blog

Make work flow with AI

Level up your HubSpot to Klaviyo integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Frequently Asked Questions about HubSpot + Klaviyo integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Klaviyo

How do I integrate HubSpot with Klaviyo?

To integrate HubSpot with Klaviyo, you'll need to use our integration platform to set up a connection between the two apps. You'll create specific triggers and actions based on your requirements. For instance, you can trigger an event in Klaviyo when a new contact is added in HubSpot.

What triggers are available for the HubSpot and Klaviyo integration?

Triggers available for the integration include new contacts added in HubSpot, updates to existing contacts, form submissions, and deal stage changes. These can initiate specific actions within Klaviyo like adding a subscriber to a list or updating their profile information.

Can I segment my marketing lists based on data from HubSpot in Klaviyo?

Yes, you can segment marketing lists in Klaviyo using data imported from HubSpot. By setting triggers such as contact property changes or interaction history updates, you can dynamically adjust your segments and targets within Klaviyo.

Is it possible to sync event data from HubSpot to Klaviyo?

Absolutely. Event data such as webinar attendances or form submissions captured in HubSpot can be synced to Klaviyo by using custom field mappings and configured actions. This keeps your marketing efforts aligned across platforms.

How often does the data sync between HubSpot and Klaviyo?

The data sync frequency between HubSpot and Klaviyo depends on how you've set up the integration workflows. Typically, you can choose settings like real-time syncing for immediate updates or schedule periodic syncing if real-time isn't required.

What actions can be triggered within Klaviyo by activities in HubSpot?

Actions that can be triggered in Klaviyo include adding or updating a contact on a list, sending out an automated email campaign, or adjusting profile properties based on activities recorded in HubSpot like form completions or deal updates.

Do I need any coding knowledge to set up this integration?

No coding knowledge is required for setting up the HubSpot-Klaviyo integration through our platform. Our user-friendly interface allows you to map fields and set triggers/actions easily without any programming skills needed.

About HubSpot

HubSpot is your all-in-one stop for all of your marketing software needs.

Learn moreLearn moreHelpHelp

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About Klaviyo

Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.

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Connect HubSpot and Klaviyo to power AI-driven automation

Launch your first automated workflow

Add Klaviyo subscribers for new contacts in HubSpot

Add Klaviyo subscribers from new HubSpot form submissions

Add new HubSpot contacts to Klaviyo list automatically

Create or update HubSpot contacts from new Klaviyo events

Add new contacts in list from HubSpot to Klaviyo as subscribers

Create or update HubSpot contacts from new Klaviyo events

Add Klaviyo subscribers for new contacts in HubSpot

Add Klaviyo subscribers from new HubSpot form submissions

Add new HubSpot contacts to Klaviyo list automatically

Create or update HubSpot contacts from new Klaviyo events

Add new contacts in list from HubSpot to Klaviyo as subscribers

Create or update HubSpot contacts from new Klaviyo events

Unsubscribe profiles in Klaviyo when new contact property changes happen in HubSpot

Update Klaviyo profiles on lists when deal stages are updated in HubSpot

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Use HubSpot and Klaviyo with AI agents and code

Connect via Zapier MCP

Call from code with the Zapier SDK

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Practical ways you can use HubSpot and Klaviyo

Add leads to email marketing lists.

Sync new HubSpot contacts to Klaviyo.

Update Klaviyo profiles for deal changes.

Learn how to automate HubSpot on the Zapier blog

How to integrate ChatGPT with HubSpot

How to use Zapier's HubSpot Salesforce integration

How to integrate Hubspot with Gmail

Learn how to automate Klaviyo on the Zapier blog

5 ways to automate Klaviyo with Zapier

Make work flow with AI

Frequently Asked Questions about HubSpot + Klaviyo integrations

Connect HubSpot to Klaviyo on the world's largest no-code automation platform