Formatter by Zapier + Marketo + ESPY

Formatter by Zapier + Marketo integrations

Validate new Marketo leads with ESPY and format data with Formatter by Zapier

Automatically validate new leads added to Marketo using ESPY's email search lookup. Retrieve detailed information about the provided email addresses, including the validation score and whether the email is disposable. Ensure your lead data is accurate and high-quality, easily improving lead scoring and follow-up strategies.

When this happens...
New LeadTriggers when a new lead is created.
TriggerPolling
automatically do this...
Email Search LookupFetches detailed information about the provided email address, such as associated names, social network accounts, disposable email status, and trust scores.
ActionWrite
then do this!
TextWork with text data to find & replace, capitalize, remove HTML, and more (with line-item support).
ActionWrite

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More things you can do with these apps

Discover other triggers and actions you can use with Marketo, ESPY, and more

- Form
Trigger
Polling
Try It
New Program
Triggers when a new program is created.
Trigger
Polling
Try It
- List
- Additional Fields
Trigger
Polling
Try It
- External Company ID
  Required
Action
Write
- Folder
  Required
- Name
  Required
- Program Description
- Program type
  Required
- Channel
  Required
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write

- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- E-Mail Address
  Required
- Additional fields to retrieve
Action
Search

- Company Name
  Required
- External Company ID
  Required
Action
Search or write
- Expected Name
  Required
- Phone Number
  Required
- Name validation Lookup ID
  Required
Action
Write
- Lookup Type
  Required
- Facebook ID
  Required
- Name Validation Lookup ID
  Required
Action
Write
- Transform
  Required
Action
Write
- Transform
  Required
Action
Write

- List
- Additional Fields
Trigger
Polling
Try It
- Zap_id
- Program Context
  Required
- Campaign Context
  Required
- Program Context
  Required
- Program Member Context
  Required
Trigger
Instant
Try It
- List
  Required
- Lead
  Required
Action
Write
- Partition
Action
Write
- Program
  Required
- Name
- Program Description
- Start Date
- End Date
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write
- Company Name
  Required
Action
Search
- Field to search
  Required
- Search value
  Required
- Additional fields to retrieve
Action
Search
- E-Mail Address
  Required
- Additional fields to retrieve
- Partition
Action
Search or write
- Email
  Required
- Email Search LookupId
  Required
Action
Write
- Phone Number
  Required
Action
Write
- Transform
  Required
Action
Write
- Transform
  Required
Action
Write

About Formatter by Zapier

Data isn't always in the format you need. Perhaps a date is in International format, but your app needs it in American format. Or maybe you need to Title Case a subject, truncate text for a Tweet, or turn Markdown text into HTML for your blog. Zapier's Formatter tool can help.

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Documents

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About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

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Related categories

Marketing Automation

Premium

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About ESPY

ESPY is a comprehensive tool for validating phone numbers, verifying customer identities, and leveraging API endpoints for data enrichment and fraud prevention.

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Format new Marketo leads as texts with Formatter by Zapier

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Format new Marketo leads as texts with Formatter by Zapier