BigCommerce + Mailchimp + Maximizer CRM

Create Maximizer leads and Mailchimp subscribers from new BigCommerce orders

If every new customer represents an opportunity for continued business, why not automate that crucial part of your pipeline to save valuable time? This Zap is the perfect solution—once activated, it monitors your BigCommerce orders and when a new order is detected, it creates a lead in Maximizer and adds it to a designated Mailchimp audience, all working flawlessly behind the scenes. This ensures that you can focus your efforts on engaging with your customers, while the automation takes care of the routine steps.

When this happens...
Order CreatedTriggers when a new order is created.
TriggerInstant
automatically do this...
Create Lead EntryCreates new Lead Entry
ActionWrite
then do this!
Add/Update SubscriberAdd a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.
ActionWrite

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Discover other triggers and actions you can use with BigCommerce, Maximizer CRM, and more

- Filter by Channel ID
Trigger
Instant
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Customer Created
Triggers when an new customer is created.
Trigger
Instant
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- Filter by Channel ID
- Filter by Status ID
Trigger
Instant
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Shipment Created
Triggers when a new shipment is created.
Trigger
Instant
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Customer Address Updated
Triggers when a customer address is updated.
Trigger
Instant
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Order Status Updated
Triggers when an order status have changed.
Trigger
Instant
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- Email
  Required
- First Name
  Required
- Last Name
  Required
- Company
- Phone
- Registration IP Address
- Notes
- Tax Exempt Category
- Customer Group ID
- ID
- Force Password Reset
- New Password
- Accepts Product Review Abandoned Cart Emails
- Store Credit Amounts
- Origin Channel ID
- Channel IDs
- Name
- Value
Action
Write

- Name
  Required
- Type
  Required
- Sku
- Description
- Weight
  Required
- Width
- Depth
- Height
- Price
  Required
- Cost_price
- Retail_price
- Sale_price
- Map_price
- Tax_class_id
- Product_tax_code
- Categories
- Brand_id
- Inventory_level
- Inventory_warning_level
- Inventory_tracking
- Fixed_cost_shipping_price
- Is_free_shipping
- Is_visible
- Is_featured
- Related_products
- Warranty
- Bin_picking_number
- Layout_file
- Upc
- Search_keywords
- Availability_description
- Availability
- Gift_wrapping_options_type
- Gift_wrapping_options_list
- Sort_order
- Condition
- Is_condition_shown
- Order_quantity_minimum
- Order_quantity_maximum
- Page_title
- Meta_keywords
- Meta_description
- View_count
- Preorder_release_date
- Preorder_message
- Is_preorder_only
- Is_price_hidden
- Price_hidden_label
- Url
- Is_customized
- Open_graph_type
- Open_graph_title
- Open_graph_description
- Open_graph_use_meta_description
- Open_graph_use_product_name
- Open_graph_use_image
- Gtin
- Mpn
- Reviews_rating_sum
- Reviews_count
- Total_sold
- Custom Fields ID
- Custom Fields Name
  Required
- Custom Fields Value
  Required
- Bulk Pricing Rules ID
- Bulk Pricing Rules Quantity Min
- Bulk Pricing Rules Quantity Max
- Bulk Pricing Rules Type
- Bulk Pricing Rules Amount
- Images Image File
- Images Is Thumbnail?
- Images Sort order
- Images Description
- Images Image URL
- Images ID
- Images Product ID
- Images URL Zoom
- Images URL Standard
- Images URL thumbnail
- Images URL Tiny
- Images Date modified
- Videos Title
- Videos Description
- Videos Sort order
- Videos Type
- Videos Video ID
- Videos ID
- Videos Product ID
- Videos Length
- Variants Cost Price
- Variants Price
- Variants Sale Price
- Variants Retail Price
- Variants Weight
- Variants Width
- Variants Height
- Variants Depth
- Variants Is free shipping?
- Variants Fixed cost shipping price
- Variants Purchasing disabled
- Variants Purchasing disabled message
- Variants UPC
- Variants Inventory level
- Variants Inventory warning level
- Variants BIN Picking number
- Variants Product ID
- Variants SKU
Action
Write
- Email
- Company
- ID
- Customer Group
Action
Search
- Name
- SKU
- ID
Action
Search
- Name
- Company
- Customer ID
- First_name
  Required
- Last_name
  Required
- Address1
  Required
- Address2
- City
  Required
- State_or_province
  Required
- Postal_code
  Required
- Country_code
  Required
- Phone
- Address_type
- Customer_id
  Required
- Id
- Country
- Name
- Value
Action
Search or write
New or Updated Address Book Entry (Via Webhook)
Triggers when an Address Book entry is created, updated, or deleted through the Octopus API. Supported only for Maximizer Cloud.
Trigger
Instant
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New or Updated Lead Entry (Via Webhook)
Triggers when a new Lead entry is created, updated, or deleted. Supported only for Maximizer Cloud.
Trigger
Instant
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- Entry type
  Required
- Criteria
  Required
- Select User Defined Fields (UDFs) to include
Trigger
Polling
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New or Updated Appointment Entry
Triggers when there is a new or updated Appointment entry
Trigger
Polling
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- Criteria
  Required
- Select User Defined Fields (UDFs) to include
Trigger
Polling
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New or Updated Interaction Entry
Triggers when there is a new or updated Interaction entry
Trigger
Polling
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Date Notification for Lead
Triggers when lead entry reaches notification date
Trigger
Polling
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- Criteria
  Required
- Select User Defined Fields (UDFs) to include
Trigger
Polling
Try It
New or Updated Task Entry
Triggers when there is a new or updated Task entry
Trigger
Polling
Try It
Add Subscriber to Campaign
Add Subscriber to Campaign
Action
Write
Create Address Book Entry
Creates new company, individual or contact in your Address Book
Action
Write
Create Case
Creates new Customer Service Case
Action
Write
Create Favourite List
Creates new Favourite list
Action
Write
Create Lead Entry
Creates new Lead Entry
Action
Write
Create Opportunity Entry
Creates new Opportunity entry
Action
Write
- Remove existing value for selected fields
- Add User Defined Fields (UDFs) to search criteria
Action
Write
Update Case
Updates existing Customer Service Case
Action
Write
Update Lead Entry
Updates existing Lead Entry
Action
Write
Update Opportunity
Updates existing Opportunity
Action
Write
Find Appointment
Searches for existing Appointment entry
Action
Search
Find Case
Searches for existing Case entry
Action
Search
Find Note
Searches for existing Note entry
Action
Search
Find Task
Searches for existing Task entry
Action
Search
- User Key
- First Name
- Last Name
- Email Address
- Restrict single record
- Select User Defined Fields (UDFs) to include
Action
Search
- Add User Defined Fields (UDFs) to search criteria
- Sort by
- Sort Order
- Search Limit
- Restrict single record
- Select User Defined Fields (UDFs) to include
Action
Search or write
- Audience
- Trigger each time a subscriber opens an email
Trigger
Polling
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New Audience
Triggers when a new audience is added to your MailChimp accounts.
Trigger
Polling
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- Audience
  Required
- Note_about_samples
Trigger
Instant
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- Audience
  Required
Trigger
Instant
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- Audience
  Required
- Note_about_samples
Trigger
Instant
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- Campaign Name
- Audience
  Required
- Segment or Tag
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Write
- Campaign
  Required
Action
Write
- Audience
  Required
- Email Address
  Required
- Custom Event Name
  Required
- Properties
Action
Write
- Audience
  Required
- Subscriber Email
  Required
- New Email
- Status
  Required
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Write
- Audience
  Required
- Email Address
  Required
- Delete Contact
Action
Write
- Campaign
  Required
Action
Write
- Audience
  Required
- Tag
  Required
- Email Address
  Required
Action
Write
- Name
  Required
Action
Search
- Audience
  Required
- Tag name
  Required
Action
Search
- Name
  Required
- Campaign Name
- Audience
  Required
- Segment or Tag
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Search or write
- Search
  Required
- Audience
- Audience
  Required
- Subscriber Email
  Required
- New Email
- Status
  Required
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Search or write

- Filter by Channel ID
Trigger
Instant
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Customer Address Created
Triggers when a new customer is created.
Trigger
Instant
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- Filter by Category ID
Trigger
Instant
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Customer Updated
Triggers when a customer is updated.
Trigger
Instant
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- Filter by Channel ID
- Filter by Status ID
Trigger
Instant
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- Title
  Required
- Url
- Body
  Required
- Is_published
- Meta_description
- Meta_keywords
- Author
- Thumbnail_path
- Tags
- Published_date
Action
Write
- First_name
  Required
- Last_name
  Required
- Company
- Address1
  Required
- Address2
- City
  Required
- State_or_province
  Required
- Postal_code
  Required
- Country_code
  Required
- Phone
- Address_type
- Customer_id
  Required
- Id
- Country
- Name
- Value
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Name
- Company
- Customer ID
Action
Search
- Email
  Required
- Company
- ID
- Customer Group
- First Name
  Required
- Last Name
  Required
- Phone
- Registration IP Address
- Notes
- Tax Exempt Category
- Customer Group ID
- Force Password Reset
- New Password
- Accepts Product Review Abandoned Cart Emails
- Store Credit Amounts
- Origin Channel ID
- Channel IDs
- Name
- Value
Action
Search or write
- Name
  Required
- SKU
- ID
- Type
  Required
- Description
- Weight
  Required
- Width
- Depth
- Height
- Price
  Required
- Cost_price
- Retail_price
- Sale_price
- Map_price
- Tax_class_id
- Product_tax_code
- Categories
- Brand_id
- Inventory_level
- Inventory_warning_level
- Inventory_tracking
- Fixed_cost_shipping_price
- Is_free_shipping
- Is_visible
- Is_featured
- Related_products
- Warranty
- Bin_picking_number
- Layout_file
- Upc
- Search_keywords
- Availability_description
- Availability
- Gift_wrapping_options_type
- Gift_wrapping_options_list
- Sort_order
- Condition
- Is_condition_shown
- Order_quantity_minimum
- Order_quantity_maximum
- Page_title
- Meta_keywords
- Meta_description
- View_count
- Preorder_release_date
- Preorder_message
- Is_preorder_only
- Is_price_hidden
- Price_hidden_label
- Url
- Is_customized
- Open_graph_type
- Open_graph_title
- Open_graph_description
- Open_graph_use_meta_description
- Open_graph_use_product_name
- Open_graph_use_image
- Gtin
- Mpn
- Reviews_rating_sum
- Reviews_count
- Total_sold
- Custom Fields ID
- Custom Fields Name
  Required
- Custom Fields Value
  Required
- Bulk Pricing Rules ID
- Bulk Pricing Rules Quantity Min
- Bulk Pricing Rules Quantity Max
- Bulk Pricing Rules Type
- Bulk Pricing Rules Amount
- Images Image File
- Images Is Thumbnail?
- Images Sort order
- Images Description
- Images Image URL
- Images ID
- Images Product ID
- Images URL Zoom
- Images URL Standard
- Images URL thumbnail
- Images URL Tiny
- Images Date modified
- Videos Title
- Videos Description
- Videos Sort order
- Videos Type
- Videos Video ID
- Videos ID
- Videos Product ID
- Videos Length
- Variants Cost Price
- Variants Price
- Variants Sale Price
- Variants Retail Price
- Variants Weight
- Variants Width
- Variants Height
- Variants Depth
- Variants Is free shipping?
- Variants Fixed cost shipping price
- Variants Purchasing disabled
- Variants Purchasing disabled message
- Variants UPC
- Variants Inventory level
- Variants Inventory warning level
- Variants BIN Picking number
- Variants Product ID
- Variants SKU
Action
Search or write
New or Updated Appointment (Via Webhook)
Triggers when an appointment is created, updated, or deleted through the Octopus API. Supported only for Maximizer Cloud.
Trigger
Instant
Try It
Opportunity Stage Changed
Triggers when an opportunity stage is changed. Supported only for Maximizer Cloud.
Trigger
Instant
Try It
Date Notification for Address Book Entry
Triggers when Address Book entry reaches notification date
Trigger
Polling
Try It
Date Notification for Appointment Entry
Triggers when Appointment entry reaches notification date
Trigger
Polling
Try It
Date Notification for Case
Triggers when Case entry reaches notification date
Trigger
Polling
Try It
New or Updated Lead Entry
Triggers when there is a new or updated Lead entry
Trigger
Polling
Try It
- Parent Type
  Required
- Category
- Type
Trigger
Polling
Try It
Date Notification for Opportunity
Triggers when Opportunity reaches notification date
Trigger
Polling
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Date Notification for Task
Triggers when Task reaches notification date
Trigger
Polling
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Convert Lead Entry
Converts Lead to new company or individual entry or to existing Address Book entry, and optionally creates opportunity
Action
Write
Create Appointment
Creates new Appointment entry
Action
Write
Create Document
Creates new Document tiered to existing contact. NOTE: Create Document action only supports Maximizer CRM Version 2020R2 or later.
Action
Write
Create Hotlist Task
Creates new Hotlist Task for Address Book/Opportunity/Lead/Case entry
Action
Write
Create Note
Creates new Note for Address Book/Opportunity/Lead/Case entry
Action
Write
Create Personal Task
Creates new Personal Task
Action
Write
Update Appointment
Updates existing Appointment
Action
Write
Update Favourite List
Updates existing Favourite List
Action
Write
Update Note
Updates existing Note
Action
Write
Update Task
Updates existing Task
Action
Write
Find Campaign
Searches for existing Campaign
Action
Search
Find Lead
Searches for existing Lead entry
Action
Search
Find Opportunity
Searches for existing Opportunity entry
Action
Search
- Add User Defined Fields (UDFs) to search criteria
- Sort by
- Sort Order
- Search Limit
- Restrict single record
- Select User Defined Fields (UDFs) to include
Action
Search
Find or Create Lead entry
Find or Create Lead entry
Action
Search or write
- Audience
- Status
Trigger
Polling
Try It
- Audience
- Link
  Required
- Track all links clicks
Trigger
Polling
Try It
- Store
  Required
Trigger
Polling
Try It
- Store
Trigger
Polling
Try It
- Audience
  Required
- Segment or Tag
  Required
Trigger
Polling
Try It
- Audience
  Required
- Email Address
  Required
Action
Write
- Campaign
  Required
Action
Write
- Audience
  Required
- Tag name
  Required
Action
Write
- Name
  Required
- Company
  Required
- Address1
  Required
- Address2
- City
  Required
- State
  Required
- Zip
  Required
- Country
  Required
- Phone
- Permission_reminder
  Required
- Email_type_option
  Required
- From_name
  Required
- From_email
  Required
- Subject
  Required
- Language
  Required
- Notify_on_subscribe
- Notify_on_unsubscribe
- Double_optin
- Marketing_permissions
- Use_archive_bar
Action
Write
- Audience
  Required
- Email Address
  Required
- Deletion_info
Action
Write
- Audience
  Required
- Tag
  Required
- Email Address
  Required
Action
Write
- Audience
  Required
- Email Address
  Required
- Note
  Required
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Store
  Required
- Email Address
  Required
Action
Search
- Search
  Required
- Audience
Action
Search
- Audience
  Required
- Tag name
  Required
Action
Search or write

About BigCommerce

BigCommerce is an e-commerce platform that provides an all-encompassing solution for a business' online store. If you're trying to sell physical goods online, you'll want to check out Bigcommerce.

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About Mailchimp

Mailchimp is an email and marketing automation platform built for growing businesses. Turn email and SMS into revenue.

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Marketing Automation

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About Maximizer CRM

Maximizer has fully integrated sales, marketing and customer service modules making it easy to gain deep customer insight and drive retention and loyalty within a single, affordable CRM solution.

Learn moreLearn moreHelpHelp

Related categories

CRM (Customer Relationship Management)

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Zapier Forms

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Related Zap Templates

Create new Mailchimp subscribers from new Bigcommerce orders

Add new Bigcommerce customers as new Mailchimp subscribers

Update Mailchimp subscribers when BigCommerce customers are updated