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Send AI reply to social DMs and comments

Automatically catch inbound social message webhooks across Webhooks by Zapier and Zapier Chatbots. Create and update AI reply posts when new message arrives, new comment appears, or routing mode changes—so you can qualify requests, generate replies, and respond without manual follow-up.

How this automation posts replies to social DMs

When inbound social message webhooks arrive, delays can cost customer trust and slow engagement. This automation captures the inbound payload, filters requests, and posts AI replies back to the originating channel—so your team can respond without manual follow-up.

  1. 1.Catches inbound social message webhook

    Integrate Webhooks by Zapier and webhook routing tools to capture inbound payload fields and map message identifiers for replies.

    Webhooks von Zapieror swap with your favorite app
  2. 2.Filters qualifying requests

    Integrate Filter by Zapier and request rules to continue only for requests that match configured auth key or routing mode.

    Filter von Zapieror swap with your favorite app
  3. 3.Generates AI reply text

    Integrate Zapier Chatbots and conversation context mapping to generate a reply using user message and conversation key.

    Zapier Chatbotsor swap with your favorite app
  4. 4.Posts reply to sender endpoint

    Integrate Code by Zapier and social message posting tools to post the generated reply and optionally send a follow-up.

    Code von Zapieror swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

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Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
AktivKampagne
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
AktivKampagne
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Schritt 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Schritt 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Schritt 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

See how teams are automating with Zapier (and loving it!)

Smart Charge Amerika

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Abgelegen

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier hilft uns, weit über 50% mehr Deals abzuschließen, als wir es ohne Zapier tun würden. Es ist ein Schlüsselelement unserer Gesamtstrategie und somit auch unseres Verkaufsarguments.

Raphael BochnerGründer und CIO

Digioh

Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

Otter.KI

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

Jacob Sirrs, Marketing Operations Specialist

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