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Flag and request co-sell approval for qualified deals

Automatically monitor Opportunity stage changes across Salesforce, Google Sheets, Filter by Zapier, AI by Zapier, and Slack. Get instant co-sell brief creation, exclusion checks, and owner approval requests when late qualification stage shift, stage updates in Salesforce, or qualification advances—so you can flag approved deals, share clean summaries, and keep approvals moving without manual approval chasing.

How this automation accelerates partner sharing for approved deals

When Opportunity stage changes in Salesforce, manual review delays co-sell sharing. This automation generates co-sell summaries and requests approval in Slack—so your team can publish partner-ready deal details quickly.

  1. 1.Detect late qualification stage change

    Triggers when an Opportunity stage is updated and passes the deal context needed to start a co-sell workflow.

    Salesforceor swap with your favorite app
  2. 2.Verify account is not excluded

    Looks up the Opportunity ID in an exclusion worksheet to confirm the account can be considered for co-selling.

    Google Sheetsor swap with your favorite app
  3. 3.Continue only for qualifying deals

    Stops the workflow unless the stage, geo or region, and co-sell boolean meet the configured criteria.

    Filter von Zapieror swap with your favorite app
  4. 4.Generate a partner-ready co-sell brief

    Produces a concise summary from Opportunity fields for partner sharing using the configured template inputs.

    KI von Zapieror swap with your favorite app
  5. 5.Update Opportunity with approval outcome

    Writes the co-sell summary into the CRM field and sets the co-sell boolean to true after owner approval is recorded.

    Salesforceor swap with your favorite app
  6. 6.Request co-sell approval from the owner

    Finds the owner by email, then sends an approval request with the summary and approve or decline options.

    Slackor swap with your favorite app

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Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
AktivKampagne
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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  1. Schritt 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Schritt 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Schritt 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

See how teams are automating with Zapier (and loving it!)

Smart Charge Amerika

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Abgelegen

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier hilft uns, weit über 50% mehr Deals abzuschließen, als wir es ohne Zapier tun würden. Es ist ein Schlüsselelement unserer Gesamtstrategie und somit auch unseres Verkaufsarguments.

Raphael BochnerGründer und CIO

Digioh

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Rishi Shah, CEO and Co-Founder

Otter.KI

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

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