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Add demo booking UTM parameters to contact records

Automatically catch new demo bookings across Calendly and HubSpot. Capture UTM source details when invitees are created, so you can create or update contact records and reduce manual attribution work without reporting chaos.

How this automation improves your attribution data

When a new demo booking lands, missing UTM capture can blur attribution and waste outreach effort. This automation catches booking events and waits briefly, then creates or updates contact records with UTM fields—so your team can attribute outcomes reliably.

  1. 1.Detects invitee created booking

    Integrate Calendly and tracking payloads to catch the new booking event and extract invitee details and UTM parameters.

    Calendlyor swap with your favorite app
  2. 2.Waits 1 minute for tracking

    Integrate Delay by Zapier and cookie timing tools to pause briefly so tracking cookies and URL parameters can populate.

    Verzögerung durch Zapieror swap with your favorite app
  3. 3.Creates or updates contact

    Integrate HubSpot and CRM fields to create or update contact records and map UTM source, medium, campaign, term, and content.

    HubSpotor swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

3,4 Millionen Unternehmen vertrauen uns

Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
AktivKampagne
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
AktivKampagne
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Schritt 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Schritt 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Schritt 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

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